Matt Tyrer

Director of Tertiary Student Recruitment

Matt is responsible for providing strategic and operational leadership across a broad and diverse tertiary portfolio encompassing domestic and international student recruitment, student recruitment marketing, admissions and applicant conversion, further education and regional skills planning, work-based learning and apprenticeships.

A member of the university’s Academic Management Group and Academic Planning Committee, the role acts as a key bridge between academic, research and economic development portfolios, ensuring alignment between curriculum, market demand, and recruitment activity, and embedding a strategic, insight-led approach to growth across the institution aligned to UHI Strategic Plan 2030 and distinctive mission as a federal partnership serving rural, regional, and island communities.

Matt has over 25 years’ experience as a business professional across a variety of disciplines including leadership and governance, strategic and operational management and development, strategic marketing, marketing communications, market research and the building and managing of relationships. He holds a BA (Hons) in Business Studies and PGCert in Business Administration.

Matt Tyrer